Filling the Blanks

1                    Recruitment is a two way form of assessment that takes place between employer and prospective employee. Regardless of the size of the firm, staffing remains a key element of the production process. Smaller firms face some unique challenges in their quest for competent employees. For one thing their recruitment efforts are often concentrated in one location, this can rule out capable applicants in other locations. Workforce planning is essential for forecasting the employee needs of the firm. Since recruitment is a two way relationship, if the public is unaware of the needs of the company, there will be a lack of applicants for new jobs and small firms are hampered in their efforts to effectively advertise. Larger firms can offer more job stability; this along with things like insurance coverage can see smaller firms losing competent workers to larger companies. 

#WHATTODO? 

2                    Employee referral is one good way to find new employees. Many industries have different generations of the same family working there. 

Advertising in the local newspapers as well as maintaining a presence in the community will help their efforts. I think small businesses should make an effort to donate to local entities such as churches and schools. This will ensure a favorable mention of the company and that can be a good form of self promotion.

Smaller companies (should) have a more intimate, family atmosphere among its employees. Managers interact more with workers on a one-to-one basis and so any concerns can be easily communicated without the bureaucratic roadblocks that exist in larger firms. Managers can visit employees at their informal functions such as church and social events and ensure the company has a presence in their after-work lives.